Sunrise Alarm Clocks

Novo123 Ooly Owl

#5 · Best Cordless & Button-Free
6.0 /10 Our score
Lowest verified price $94.00 Amazon
Our verdict
A good fit for button-happy kids and cord-averse parents, provided you can live with the price and charging routine.

Pros

  • No buttons for toddlers to press
  • Cordless and rechargeable
  • Schedules run without the phone
  • Avoids blue light by default; dims to off
  • Soft, kid-friendly design

Cons

  • Premium price
  • Setup takes 7 to 10 minutes and needs the app
  • Owners report battery life from 2 nights to over a week
  • No sound or clock display

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Last reviewed November 2, 2026
Review

What to know about Novo123 Ooly Owl

A soft, cordless, rechargeable owl night light with no buttons; parents set everything in a Bluetooth app. Its colors signal sleep, stay in bed and get up, and the schedules keep running without a phone connection. Best for kids who fiddle with buttons and for keeping cords out of reach.
Editorial notes

Why it stands out

Why we like it

Ooly removes the two biggest toddler temptations: buttons and cords. Schedules keep running without the phone, according to Lucie's List and Mother.ly, so the app is only needed for setup and changes.

By default it avoids blue light at night, and it can dim all the way to off, which suits a dark bedroom.

What to know

Skip it if you want a clock display, sound machine or low price.
Performance

Score breakdown

Sunrise light quality

Measured brightness at pillow distance, smoothness and warmth of the ramp, and range of sunrise durations

7.8
Configurable stay-in-bed stage, no blue light at night by default, and dims fully to off.
Alarm & sound

Alarm reliability and loudness, quality and variety of wake and sleep sounds, ability to wake heavy sleepers

2.0
No sounds and no alarm.
Ease of use

Setup, on-device controls, readable display that dims at night, how much it depends on an app or Wi-Fi

6.3
App setup takes 7–10 minutes; after that, schedules run on their own.
Features & versatility

Sunset/wind-down, reading lamp, night light, radio, Bluetooth, sound machine, smart integrations

5.8
Cordless and portable, but no clock face or sound machine.
Reliability & build

Build quality, firmware and Wi-Fi stability, warranty length, owner-reported failures

6.5
Soft body with no buttons to break; battery life varies and some owners report sync problems.
Health & materials

Flicker, low-blue evening light, medical-device registration, battery chemistry, recalls

8.0
No cord or coin cell; has a lithium-ion battery.
Value

Performance per dollar including any required subscriptions

5.2
$94 is steep for a light-only trainer.
Specifications

Novo123 Ooly Owl specs

Light

Sunrise duration options
No sunrise; app-configured color stages
Pre-wake 'almost time' cue
Configurable stay-in-bed stage

Sound

Built-in sounds
0 sounds
FM radio
No
Bluetooth audio
No

Smart

App required for setup/core use
Yes
Subscription
None

Hardware

Power source
Rechargeable lithium-ion battery (cordless)
Warranty
1 years

Kid-proofing

Child lock / hidden controls
Yes
Shopping

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Disclosure: We may earn a commission when you purchase through links on this page. This does not affect our editorial rankings.

Prices and availability may change. The retailer's price and availability at checkout govern the transaction.

RetailerPriceAvailability
AmazonLowest $94.00 In Stock View deal
Lowest verified price $94.00
30-day low $94.00
90-day average $94.00
90-day low $94.00

Based on 2 retailer price observations captured during the last 90 days.

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